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How HUGO BOSS became one of the world’s leading menswear brands
2 / 2 just for you SIGN IN TO SEE A CURATED ASSORTMENT FOR YOU Discover the classic looks for men by HUGO BOSS with elegant designs and high quality materials. Secure these and more now in the official online shop!
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Functional Analytics SAVE SERVICES ACCEPT ALL HUGO BOSS meets the needs of the market with two strong brands: BOSS with classic modern looks and HUGO for young style individualists.
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BOSS Genius Slim Fit Wool Suit Pants $198.00 ( 46) New! BOSS Sidney Half Zip Cotton Blend Pullover $115.70 - $178.00 (Up to 35% off select items) $178.00 ( 9) BOSS Hyde Longline Wool Blend Coat $486.50 - $695.00 (Up to 30% off select items) $695.00 ( 1) Sustainable Style BOSS Slice Stretch Twill Shorts $39.20 (60% off) $98.00 ( 5) Sustainable Style
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Discover the latest HUGO BOSS collection for men and women here in the Official Online Shop. Get inspired and shop these exclusive designs now!
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Hugo Boss is making an executive decision. Under the leadership of CEO Daniel Grieder, who joined the almost 100-year-old German company in June of 2021, the clothing brand will get a new look.
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HUGO BOSS, headquartered in Metzingen (Germany), is a leading global fashion and lifestyle company in the premium segment, offering high-quality women's and men's apparel, shoes, and accessories. The Company pursues a portfolio strategy, with the HUGO BOSS platform currently consisting of two strong brands - BOSS and HUGO.
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Hugo and Boss: a tale of two brands Reinforcing the differences between the Hugo and Boss brands, which have not always been clear to the end consumer, is at the heart of Grieder's strategy. Boss, the flagship brand, is aimed at the millennial shopper.
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Discover the latest HUGO BOSS collection for men and women in the Official Online Shop. Shop these exclusive designs now!
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After 50 years spent dominating the fashion world, HUGO BOSS is moving with the times. The iconic German clothing brand has unveiled two star-studded global campaigns to support its monumental rebrand, which includes splitting the company into BOSS and HUGO offshoots. For BOSS specifically, the stakes have never been higher. Lee Min Ho/Image: BOSS
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Hugo Boss Energy Trunks. $30.00. ( 2) Discover the versatile collection of apparel, accessories, shoes, and beauty from Hugo Boss. From casual to businesswear, this brand is made for the modern man. Browse men's clothing, watches, shoes, cologne, and more at Dillard's.
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The BOSS brand - with its high-quality men's collections - was launched in the early 1970s. It is the era of extremely narrow shoulders and two-button, single-breasted blazers. BOSS is registered as a brand in 1977. 1946 - 1969. 1960 - Initial standardized production of men's suits.
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